What Is Marketing Operations And Why Should You Care?
Not getting the results you want from your marketing? Spending too much with too little ROI? Discover how marketing operations can help deliver results here.
December 2, 2022
Author Archive
Michelle Tresemer
Marketing Operations Strategist & Foundations First® Founder | Michelle translates marketing strategy to tactical marketing operations. She is a passionate and down-to-earth consultant, teacher, and coach helping clients leverage skill sets and budgets to effectively reach their goals. Among her many certifications: Google Analytics (GA4), HubSpot certifications in content and inbound marketing, SEMrush certifications in content marketing and SEO, SharpSpring CRM Silver certification, and Agile Marketing certified. She is also a frequent speaker, podcast guest, and earning her doctorate in organizational change and leadership.
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How to Cut Your Marketing Costs
Go through these ideas to be more efficient and streamlined in where you spend marketing time and money.
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Foundations First Marketing Named a 2022 Best of Washington Award Winner by UpCity!
We are proud to reveal that Foundations First Marketing has been recognized as a Best of Washington Award winner by UpCity!
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Marketing funnels can end in a bunch of junk leads and no sales. Clean up your sales by going backwards through the funnel.
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KPIs and KPI targets should be quantifiable, particular, dynamic, and worth tracking. Tracking them efficiently is key to visualizing your progress and measuring your success.
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Be Unapologetic About Your Vision and V/TO™
I recently had a conversation with a friend who told me about his IKEA nightmare. After assembling, and reassembling, a piece of furniture three times,
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The Investment of Calculating ROAS
Advertising can be tough. Truth be told, it can seem a lot like gambling. In my interview with Stas Balanevsky, we talked about how ads
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2022 Local Excellence Award Winner by UpCity!
For more than a decade, UpCity’s mission has been—and continues to be—to help businesses find B2B service providers they can trust. The UpCity Recommendability Rating
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